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My name is Denis Zakharov, and I work at the intersection of art, branding, and strategyLinkedIN

ART: As one of the first street artists in Russia, I became involved in the business side of the industry. I managed an aerosol paint brand, developed and launched new products to the market. Simultaneously, I produced art projects, published magazines, and sponsored artists.

BRANDING: My work in brand management gave me a deep understanding of how brands are created. I was involved in the development, market launch, and support of projects such as the Russian Tourism Brand, SMP Bank, 1NEW.

STRATEGY: My management experience and expertise in launching new projects proved invaluable in more conservative industries. I founded the Bank Strategу Club, which brought together over 50 of Russia’s top 200 banks, with club membership exclusively for top managers. I also developed a platform for cataloging and evaluating forecasts and worked on data visualization projects.