WFYS — World Festival of Youth and Students

In 2017 I’ve designed a unique logo and corporate identity for WFYS. The idea came from original festival theme and the main goal was to give it a modern look. The logo was cleaned from all of the unnecessary details and acquired graphical dynamics.

 

wfys_big_logowfys_simbol

 

Souvenirs
Fresh, bright and clean colors create festive atmosphere.

wfys_suvenirs

 

Outdoor advertising
The main concept is based on intersected lines, that symbolize life paths of different people in the colors, representing different continents that participants came from. The lines’ intersection is The Festival, that gathered many people in one place. Every participant came here with unique talent and skills and The Festival helps to unwrap them and reveal to the world.

 

 

Roles: identity design, branding, graphic design, art direction, creative direction

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